Meet Brandy Kennedy: The Brain Behind The Brand!

A self-taught entrepreneur, Brandy is a not only a millennial tech enthusiast, she is also a wife and mother of three daughters. With an 8 year military background in the legal career field, a bachelor’s degree in Criminal Justice and Legal Studies, and a passion for all things legal it was destined for this overachiever to become an attorney or legal professional, but like most stories, her dreams didn’t end there! I mean why should they? A girl can have it all right?

My Story

In 2011, I was pregnant with my second daughter. I was still on active duty and unfortunately I was a single parent of two. I was happy in my career but, I was feeling a little under fulfilled. The military can be very defeminizing at times. I was also in need of extra income, due to my growing little family. I had been playing with the idea of selling jewelry and clothing online. At this time, Instagram had just became popular and there were a lot of young women capitalizing off this new social media channel. I decided I would try it out and see if it could work for me. With $300 in inventory, a GoDaddy website, and my social media accounts, I created a brand name and just ran with it. I remember getting my first sale, I think it was from California (at the time I was stationed in Delaware) and I was in shock. It actually worked. Once I seen the potential, I started taking things much more serious. I learned how to build my own website, run my own marketing campaigns, and run my entire operation. In that first year of operation, I earned $16,000 in sales online. I honed those skills that got me through the first year and I never looked back.

I ran that online business for roughly 5 years. Over that period of time, I had helped so many entrepreneurs with their online businesses which is when I discovered that the industry I was in wasn’t the perfect fit for me and that my passion wasn’t constricted to THAT business but that my passion was online business itself and helping other entrepreneurs with their online businesses.

Chyc Studio Digital Marketing is the platform for all of my personal and applied experience along with training I’ve received and things I have learned along the way. My goal is to prevent other entrepreneurs who are passionate about their business from wasting time and money on mistakes that don’t have to be made. I want them to learn from my mistakes and be a success. My methods focus heavily on visual appeal and the creation of a solid foundation. Every product, webinar, and session I offer is a testament to my failures and my successes.

Whether you are trying to create another stream of income or you are pursuing full time entrepreneurship, digital marketing is a necessity if you are wanting to sell online and that’s why I’m here!

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